Refresh creative
Top performer "Talk to a lawyer 24/7 v3" is 23+ days old. Fatigue risk — brief 5–10 new variations.
Sharma & Associatesclient detail
Spend · 7d
₹24,042
+68.0%
CPA · 7d
₹1,045
target ₹3,000
Conversions · 7d
23
+21.1%
CTR · 7d
0.63%
383 / 61,187
Signal health
the pre-decision checklistAd sets at learning pace
0/9
~50 conversions/wk exits learning
Month-end forecast
Projected spend
₹96,166
Δ to budget
-36%
Confidence
93%
Proj. conversions
92
Pacing vs ₹1,50,000 budget0%
Vertical line = expected pace for day 2 of 30
Open decisions
Needs approval
Pacing under target
Spent 71% of expected month-to-date pace (under-pacing).
Creative X-ray
The AI reads each ad’s actual asset alongside its performance — every verdict cites the metric behind it.
⚖️
Talk to a lawyer 24/7 v1
₹0 spend · 0
no asset synced — X-ray needs the creative image
⚖️
Talk to a lawyer 24/7 v2
₹0 spend · 0
no asset synced — X-ray needs the creative image
⚖️
Talk to a lawyer 24/7 v3
₹0 spend · 0
no asset synced — X-ray needs the creative image
📞
Talk to a lawyer 24/7 v1
₹0 spend · 0
no asset synced — X-ray needs the creative image
⚖️
Talk to a lawyer 24/7 v2
₹0 spend · 0
no asset synced — X-ray needs the creative image
📞
Talk to a lawyer 24/7 v3
₹0 spend · 0
no asset synced — X-ray needs the creative image
Creative pre-flight
Grade a draft before it spends — fundamentals plus this account’s own winning patterns. A launch call, not a made-up score.
sample check — upload your own drafts on a connected workspace
🪔
diwali-sale-v3-draft.jpg
Fix first
Hook / stopping power: Product close-up has texture contrast, but no face or motion cue — mid-feed it reads as a catalog shot.
Benefit clarity: Headline names the sale, not the outcome — '40% off' without what the product does for the buyer.
Text legibility: High-contrast overlay text, safe margins, readable at thumbnail size.
CTA presence: No in-frame CTA; relies on the Meta button alone.
vs this account’s winners
Your two best performers both put the benefit claim ON the image — this draft leaves it to the caption.
Shares the clean single-product layout of your top ad; that pattern has worked twice in this account.
top fix · Swap '40% off' for the benefit claim your winners use, and add a Shop Now chip in the lower third.
Compared against 4 analyzed creatives from this accountHook verdict is visual-only — no spend yet
Account baselines
This client's own 21-day mean and standard deviation. Z-score flags how far today sits from normal.
Metric21d meanσCurrentvs bandz-score
CPM₹389.34₹5.79₹0.00below-67.2σ
CTR0.61%0.01%0.00%below-50.2σ
CPA₹691.56₹5.94₹0.00below-116.5σ
Daily spend₹3,457.79₹29.68₹0.00below-116.5σ
Daily conv.500in band+0.0σ
30-day performance
Active campaigns
Sharma & — Prospecting₹0—
Sharma & — Retargeting₹0—
Sharma & — Brand 2₹0—