Refresh creative
Top performer "Built by doctors v1" is 29+ days old. Fatigue risk — brief 5–10 new variations.
Vital Labclient detail
Spend · 7d
₹2,36,100
+72.8%
ROAS · 7d
1.43x
-5.3%target 2.5x
Conversions · 7d
137
+67.1%
CTR · 7d
1.08%
7,307 / 677,432
Signal health
the pre-decision checklistAd sets at learning pace
0/6
~50 conversions/wk exits learning
Month-end forecast
Projected spend
₹9,44,400
Δ to budget
-6%
Confidence
93%
Proj. conversions
548
Pacing vs ₹10,00,000 budget0%
Vertical line = expected pace for day 2 of 30
Open decisions
Needs approval
Creative X-ray
The AI reads each ad’s actual asset alongside its performance — every verdict cites the metric behind it.
4 weak
Built by doctors v1
₹0 spend · 0.00x
top fix · Overlay the '92% see results in 30 days' proof point + 'Built by doctors' badge directly on the image to give the hook something to grab.
🧪
Subscribe & save v2
₹0 spend · 0.00x
no asset synced — X-ray needs the creative image
🌿
Try the 30-day pack v3
₹0 spend · 0.00x
no asset synced — X-ray needs the creative image
🌿
Subscribe & save v4
₹0 spend · 0.00x
no asset synced — X-ray needs the creative image
🌿
Subscribe & save v5
₹0 spend · 0.00x
no asset synced — X-ray needs the creative image
🌿
Try the 30-day pack v1
₹0 spend · 0.00x
no asset synced — X-ray needs the creative image
Creative pre-flight
Grade a draft before it spends — fundamentals plus this account’s own winning patterns. A launch call, not a made-up score.
sample check — upload your own drafts on a connected workspace
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diwali-sale-v3-draft.jpg
Fix first
Hook / stopping power: Product close-up has texture contrast, but no face or motion cue — mid-feed it reads as a catalog shot.
Benefit clarity: Headline names the sale, not the outcome — '40% off' without what the product does for the buyer.
Text legibility: High-contrast overlay text, safe margins, readable at thumbnail size.
CTA presence: No in-frame CTA; relies on the Meta button alone.
vs this account’s winners
Your two best performers both put the benefit claim ON the image — this draft leaves it to the caption.
Shares the clean single-product layout of your top ad; that pattern has worked twice in this account.
top fix · Swap '40% off' for the benefit claim your winners use, and add a Shop Now chip in the lower third.
Compared against 4 analyzed creatives from this accountHook verdict is visual-only — no spend yet
Account baselines
This client's own 21-day mean and standard deviation. Z-score flags how far today sits from normal.
Metric21d meanσCurrentvs bandz-score
CPM₹355.05₹6.50₹0.00below-54.7σ
CTR1.08%0.00%0.00%below-1518.4σ
CPA₹1,706.65₹68.25₹0.00below-25.0σ
ROAS1.44x0.05x0.00xbelow-30.4σ
Daily spend₹34,084.67₹1,048.57₹0.00below-32.5σ
Daily conv.201.40below-14.1σ
30-day performance
Active campaigns
Vital La — Prospecting₹00.00x
Vital La — Retargeting₹00.00x